Next Case Study
Onwards
The Impact
Wild Success
The Puffin Sauna Club is a live and well with monthly members getting super hot and super cold while belonging to a mindful and enthusiastic community.


We designed the physical structure and also the branding elements. We came up with a name, shopped our vision to investors, and met with local businesses to figure out a way to get out mobile business into a spot.
The Result


















It all started with a dream to have a sauna for my friends and family to support our vitality and our connection to each other. Meeting Mitch made the dream come true. Together, we planned out how the vision would unfold by using the same design process we’d do for a software or branding project. Understand the values, the mission, and the vision. Everything unfolded from there.
Project Length: Ongoing
Category: Wellness
Tags: Marketing, Brand Identity, Architecture
About this Case Study


What I did
Performed Foundational Research
Facilitated Design Thinking Workshops
Created Architectural 2D and 3D mockups
Performed naming workshops
Created logo and branding
Designed marketing material
Operated Boulder, CO debut
Performed investor pitches
Branded photography
The Impact
Wild Success
The Puffin Sauna Club is a live and well with monthly members getting super hot and super cold while belonging to a mindful and enthusiastic community.




We designed the physical structure and also the branding elements. We came up with a name, shopped our vision to investors, and met with local businesses to figure out a way to get out mobile business into a spot.
The Result






































What I did
Performed Foundational Research
Facilitated Design Thinking Workshops
Created Architectural 2D and 3D mockups
Performed naming workshops
Created logo and branding
Designed marketing material
Operated Boulder, CO debut
Performed investor pitches
Branded photography


It all started with a dream to have a sauna for my friends and family to support our vitality and our connection to each other. Meeting Mitch made the dream come true. Together, we planned out how the vision would unfold by using the same design process we’d do for a software or branding project. Understand the values, the mission, and the vision. Everything unfolded from there.
Project Length: Ongoing
Category: Wellness
Tags: Marketing, Brand Identity, Architecture
About this Case Study
Next Case Study
Onwards
Next Case Study
Onwards
The Impact
Wild Success
The Puffin Sauna Club is a live and well with monthly members getting super hot and super cold while belonging to a mindful and enthusiastic community.






































We designed the physical structure and also the branding elements. We came up with a name, shopped our vision to investors, and met with local businesses to figure out a way to get out mobile business into a spot.
The Result


What I did
Performed Foundational Research
Facilitated Design Thinking Workshops
Created Architectural 2D and 3D mockups
Performed naming workshops
Created logo and branding
Designed marketing material
Operated Boulder, CO debut
Performed investor pitches
Branded photography


It all started with a dream to have a sauna for my friends and family to support our vitality and our connection to each other. Meeting Mitch made the dream come true. Together, we planned out how the vision would unfold by using the same design process we’d do for a software or branding project. Understand the values, the mission, and the vision. Everything unfolded from there.
Project Length: Ongoing
Category: Wellness
Tags: Marketing, Brand Identity, Architecture
About this Case Study

